Marking a historic debut atop the charts, Taylor's latest album has shattered several records, while tying a few others. This spectacular rollout represents a landmark moment in Billboard history.
The album arrived in pole position, amassing a staggering 891 million streams, thereby setting a new record for the largest streaming week for an album in Billboard history. Further adding to this achievement, the album climbed to the top with 2.6 million equivalent units sold in the first week, out of which 1.9 million were traditional sales.
Historic Billboard Success
This stellar performance marks the second-largest figure ever recorded since Billboard started incorporating equivalent units. As expected, Taylor took to social media to express her gratitude towards her fans for their unwavering support.
Collaborations and Milestones
The album, which includes collaborations with notable artists such as Post Malone and Florence Welch catapulted to become Taylor's 14th number one. This ties her with Jay-Z for the most number one albums by a soloist. Nevertheless, with 19 number ones, the Beatles still hold the top spot. Remarkably, this achievement further extends Taylor's record for the most number ones among female artists.
Soaring Traditional Sales
In the realm of traditional sales, the album's performance is nothing short of impressive. The total traditional sales figure of the album is the third largest in the modern sales era, trailing only behind Adele's '25' and NSYNC's ‘No Strings Attached'.
Record-Breaking Vinyl Sales
The album's success story can't be fully told without mentioning its vinyl sales. Selling 859,000 copies in vinyls, it usurped Taylor's own record for the largest single-week sum in the modern era. Notably, Taylor now dominates six of the top ten highest single-week vinyl sales, including the entire top four.
The top ten also feature other leading artists such as Harry Styles, Adele, Olivia Rodrigo, and Travis Scott. This record-breaking debut solidifies Taylor's status as a leading figure in the music industry.