Marking a significant trend in the creative fields, 2024 is being recognized as the year of parent-child collaborations. High-profile examples abound, from the world of film to fashion campaigns.
One of the most talked-about examples of this trend is the new film ‘Strictly Confidential'. Known for its unique casting, the film is directed by Damian Hurley, casting his famous mother Elizabeth Hurley as the lead character. This collaboration extends beyond the screen with the inclusion of Elizabeth Hurley's beachwear brand in the film.
Moving into the world of fashion, several parent-child duos have made a name for themselves. Renowned model Kate Moss and her daughter Lila Moss proved to be a powerful duo in Fendi's Peekaboo bag campaign. Not far behind were Heidi and Leni Klum who shone brightly in the lingerie brand Intimissimi's campaign.
Additionally, showcasing a festive clothing line came natural to the mother-daughter pair of Abbey Clancy and Liberty Rose Crouch.
Embracing this trend in the comedy genre, Adam Sandler and his daughter Sunny Sandler amazed audiences in ‘You Are So Not Invited To My Bat Mitzvah'. This was not the only parent-child collaboration to thrive in films. The talented Taika Waititi's children, Matewa Kiritapu and Te Hinekahu, were featured in ‘Thor: Love & Thunder'.
Moreover, the power duo of Jada Pinkett Smith and Willow Smith added a unique twist to ‘Madagascar: Escape 2 Africa' by providing their voices for the characters.
Lastly, the music industry is also no stranger to this trend. Miley and Billy Ray Cyrus, a father-daughter duo, not only starred together in Disney's ‘Hannah Montana' but also delivered a memorable performance at Glastonbury in 2019.
These numerous examples across various creative fields certainly prove that parent-child collaborations are more than a passing phase, but instead, an established trend that has reached a peak in 2024.